ICONSSign inBook talentSee your earning potentialFor creators

How to price your likeness: an AI likeness rate card

Price your likeness as three separate lines: the license to use your likeness, the production of the content, and any post on your own account. ICONS suggests starting rates from your public profile and recent post performance; you accept or edit them. Longer terms, more territory, paid ads and exclusivity are extra rights priced on their own.

The three lines

License: permission for one named brand and use, 30 days by default. Production: making the deliverables, with two consolidated revision rounds included. Posting: a specific post, in a specific format, on an account you own, with a minimum time it stays live.

What moves the price

Term length, territory, channels, paid usage, exclusivity, the number of assets, and whether your voice or body are included. When there is not enough view data to price a post, ICONS shows it as quote per request instead of guessing.

Suggested rates are advisory

Suggestions are a starting point. Nothing is accepted on your behalf, and the quote a brand sees always shows each line on its own.

Questions

Is reach guaranteed on a post?

No. Reach is never guaranteed, and lower-than-estimated views do not trigger a refund. A missed or removed post goes through a cure process.

When am I paid for a post?

After ICONS verifies the post. 20% of posting pay is held until the minimum live period ends (30 days by default).

Is the platform fee taken from my rate?

No. The platform fee is a separate line charged to the brand.

Related